Art Director
15+ years shaping brands, campaigns, and digital experiences that leave a mark.
I'm Michael Anthony, an Art Director with over 15 years of experience. My work spans brand identity, advertising campaigns, digital platforms, and motion. I focus on building visual systems and creative work that hold up over time.
My background is a little different to most designers. I studied Information Technology before I ever touched a design brief, which gave me a strong grounding in how systems and structures work. I later trained formally in motion graphics and UI/UX, and over time built a practice that covers the full range of visual communication.
Most of my career has been spent on large-scale brand and campaign work. I've directed creative for Pepsi, FIFA, Nestlé, Digicel, and CONCACAF across brand identity, broadcast campaigns, and digital product design.
I work with a small number of clients at a time. If you have something worth building, get in touch.
Open to full-time Art Director roles and senior creative partnerships.
Download CVMichael brought a level of thinking to the brief that most creative partners don't. He understood the brand, pushed back where it needed it, and came back with work that was ready to run. The campaign performed across every market we took it to and the creative held up throughout the entire flight.
Sandra Reyes
Senior Brand Manager, PepsiCo
Working with Michael on our broadcast and digital rollout was a straightforward experience in the best way. He understood the production constraints from day one, delivered assets on spec every time, and the on-air work looked better than anything we had produced previously. He is the kind of creative professional you keep on the shortlist.
Trevor Lawson
Head of Production, SportsMax TV
Michael led the identity work for one of our regional subsidiaries and the output was well above what we expected. The system was thorough, the rationale was solid, and he needed minimal direction once the brief was agreed. He operates at a senior level and his work reflects it.
Camille Fontaine
Marketing Director, Nestlé Caribbean
I work best as a senior creative partner — embedded in your process or leading it entirely. From a single sprint to a full brand build, I bring strategic thinking and meticulous craft to every engagement.
01
Visual systems that give your organisation a clear, ownable presence in the world. From positioning to final mark — strategy, logo systems, colour, typography, and brand standards that hold across every touchpoint.
02
Digital product design grounded in user behaviour and brand integrity. Wireframes, prototypes, and production-ready design systems for apps and platforms that people actually want to use.
03
End-to-end digital experiences — from concept and UX architecture through to polished, performant builds. Sites that convert because they're designed with purpose, not just aesthetics.
04
The decisive creative force behind campaigns, photography, and content that lands. I cast, brief, direct, and deliver visual worlds — for print, broadcast, digital, and out-of-home — that are unmistakably intentional.
Open to full-time roles, senior creative partnerships, and select project work. Working globally.
hello@michaelanthonydesign.com